Thank You,
First Responders

Get 40% off all Bear products for firefighters, police officers, EMTs, and 911 dispatchers to name a few. More details below.
Shop the Mattresses

STAR HYBRID

Recover in luxury on this cloud-like coil and foam mattress.

Shop the Hybrid

PRO HYBRID

Sleep Clean & Cool with our copper-infused hybrid mattress.

Shop The Pro

BEAR ORIGINAL

Improve your sleep with this graphite-gel foam mattress.

Shop the Original

STAR HYBRID

Recover in luxury on this cloud-like coil and foam mattress.

Shop the Hybrid

PRO HYBRID

Sleep Clean & Cool with our copper-infused hybrid mattress.

Shop The Pro

BEAR ORIGINAL

Improve your sleep with this graphite-gel foam mattress.

Shop the Original

Secure Verification through ID.me

Frictionless Experience

ID.me provides multiple, secure ways of verifying your first responder status.

All Encompassing

Firefighters and EMTs can input information such as their agencies, certification dates, or registry information to instantly verify their group statuses. ID.me checks this information against federal and state databases.

Secure Authentication

Law enforcement, firefighters, and EMTs can upload images of documentation of their group statuses. The ID.me team reviews document uploads within 60 seconds at a secure U.S.-based facility.

Frequently Asked Questions

How do I verify my first responder status?

First you will need to verify your responder status by signing up at ID.me. There you will create an account which will be used to get your exclusive Bear deals.

How do I activate my discount at checkout?

Add the products you want to your cart and continue to checkout. Under "Have a discount code?", click to open the "Military, Nurse, Responder Discounts" bar and then click "Verify with ID.me" button. Once your eligibility is confirmed, your exclusive discount code will be automatically applied at checkout.

Is ID.me verification required to get the deal?

Yes. All online orders, eligible for the First Responder discount, must be verified through an ID.me account.

Can I combine my responder discount with another offer?

Unfortunately, the First Responder discount cannot be combined with any other promotional codes and cannot be applied to gift card purchases.

Product Pricing Details

We strive to bring you the lowest prices. The strike-through or reference price indicates the Product’s suggested retail price (SRP) and may not have been offered by us or other retailers at that price in the past and may not be offered for sale at that price on any future date. Thus, the strike-through price may not necessarily be the prevailing market price, regular retail price, or former price of a Product. In addition, Products may be offered by us or other retailers at the same or lower prices during future promotional events beginning on or after the last day of any advertised promotion. See Details